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Equipment

Ogio presents new premium golf bag range

Taking inspirations from the aerodynamic lines and details of a luxury sports car, the Shadow is the latest addition to Ogio’s portfolio. The new bag combines modern design with a timeless aesthetic, including a perforated hip pad for maximum comfort and a magnetic pocket for accessories. To personalize the luxurious look of the bag, golfers have the choice of four different color options – the classic “White”, the silver-coloured “Moon”, the rich blue “Earth” and the sleek black “Midnight”.

Ogio presents new Shadow Bag for the 2024 season

In line with the philosophy that has made Ogio one of golf’s leading manufacturers, Shadow bags are exclusively crafted with premium materials to ensure maximum durability and performance. Michael Birch, sales and marketing manager, said: “The Shadow Bag has been a real passion project for us and something we’re very excited about adding to our portfolio. Creating something that is so aesthetically unique – without compromising the high standards of quality, performance and longevity that we hold all of our bag to – has been an incredibly rewarding journey for our brand and feels like the next step in our evolution as a manufacturer.”

The new Shadow Bags. (Source: Azalea Group)

The launch of the new Shadow Bags is set to continue the brand’s recent hot streak of market-shifting and eye-catching new ranges – including the chic Ogio Rise collection and a new wave of the popular Alpha Backpack, both of which debuted last year. It has been an eventful start to 2024 for Ogio, who unveiled an array of new golf accessories in January and a first-ever range of lightweight carry bags to be launched in Europe in February – the hugely popular Fuse.

 
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Owned by Callaway Golf Company, OGIO sits alongside a portfolio of global brands, including Odyssey, Topgolf, Toptracer, TravisMathew and Jack Wolfskin.

(Text: Azalea Group)

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Equipment

TaylorMade Golf Introduces Team TaylorMade Junior Set

TaylorMade Golf introduces the Team TaylorMade Junior set, the results of extensive research and engineering by the same engineers that design equipment for Tiger Woods, Rory McIlroy and Nelly Korda. The Team TaylorMade Junior Set is unisex and was designed to be offered in three different sets by age groups of 4-6, 7-9 and 10-12.

TaylorMade: Exclusive content from the World’s best Golfers

Team TaylorMade athletes and ambassadors created exclusive content for juniors available to those who purchase the Team TaylorMade Junior Set. Rory McIlroy, Tommy Fleetwoodand Brooke Henderson, as well as brand ambassadors Gabby Golf Girl, Chris Trott and Grant Horvat help unlock the secrets of the game with tips, tricks and drills to help junior golfers jumpstart their golf journeys.

The Team TaylorMade Junior Set is unisex and available for three different age groups. (Photo: TaylorMade Golf)

This makes the set a blend of introductory golf content for parents looking to get their kids into the game of golf, while also being a high performing product specifically designed for different age groups.

Junior Equipment designed with a purpose

Led by a 400cc 17° Titanium driver with a large flexible face and a low Centre of Gravity (CG) designed for maximum distance and forgiveness, each club in the set is built to allow for proper fundamentals to be developed from an early age. The set has the appropriate weight, length and loft to avoid poor technique arising from having to counteract for improper equipment.

The Team TaylorMade Junior Set 1 Driver. (Photo: TaylorMade Golf)

Fairways and hybrids feature a low-profile face, ample loft and low CG to make the clubs as easy to hit as possible. Team TaylorMade Junior Set irons and wedges are both designed for high launch and playability. The irons are equipped with TaylorMade’s inverted conetechnology seen in Qi Irons featuring a flexible face and lightweight components.

The Team TaylorMade Junior Set 3 Wedge. (Photo: TaylorMade Golf)

Compared to P·Series irons at 270g, the TaylorMade Junior Set heavy 7-iron is 248g and the light 7-iron is 205g. The TaylorMade Junior Set putter measures 315g compared to the average TP Collection Blade at 350g.

The Team TaylorMade Junior Set 3 7-iron. (Photo: TaylorMade Golf)

The bag and headcover colours are blue and white with the Team TaylorMade Junior Set logo. The stand bag itself is water and stain resistant with a large ball pocket, water bottleholder and adjustable double strap to make it easy to carry.

The Team TaylorMade Junior Set 2 Bag. (Photo: TaylorMade Golf)

This text is a Press Release by TaylorMade Golf.

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Equipment What's in the Bag

WITB Scottie Scheffler: The Winning Equipment for the Masters Tournament 2024

After an exciting final day, Scottie Scheffler secured his victory back at the Players Championship 2024. Now the first major of the season is going to challenge his equipment line up at Augusta National. For the Masters Tournament 2024 Scheffler continues to rely on TaylorMade and the new Spider Tour X putter, which his Tour colleague and TaylorMade staff player Rory McIlroy recommended to him in March.

WITB Scottie Scheffler at the Masters Tournament 2024

(Image: TaylorMade)

Driver: TaylorMade Qi10 (8°)

(Image: TaylorMade)

3 wood: TaylorMade Qi10 (15°)

(Image: Srixon)

Driving Irons: Srixon ZU85 (3, 4)

(Image: TaylorMade)

Irons: TaylorMade P7TW (5-PW)

(Image: Titleist)

Wedges: Titleist Vokey SM8 (50, 56)

Titleist Vokey WedgeWorks Proto (60.5)

(Image: TaylorMade)

Putter: TaylorMade Spider Tour X

(Image: Titleist)

Ball: Titleist Pro V1

Categories
Equipment Highlights Tours

The Masters Tournament 2024: Tony Finau With Unusual Equipment Choice

When looking at Tony Finau’s golf bag, some long-established Masters Tournament fans might be reminded of an edition 18 years ago. Back then, in 2006, Phil Mickelson won his second green jacket at Augusta National. And he did so with a special set of clubs. Like Finau this year, “Lefty” relied on two drivers back then.

The reason behind Tony Finau’s unusual bag at the Masters Tournament 2024

The explanation for this “double lotto” in Finau’s bag is relatively simple. During his tournament preparation, the American realised that he could only use his 3-wood on a single hole (hole 8) and set about looking for an alternative. The solution presented itself in the form of a second driver. In addition to the Ping G430 LST with 7.75 degrees of loft, Finau will be adding another Ping G430 LST to his bag for the Masters Tournament 2024, but this one has around 9 degrees of loft and a shaft that is three-quarters of an inch shorter. According to Ping, Finau can use it for his tee shot on five holes (holes 2, 7, 10, 14 and 17). The driver is also more forgiving than the comparable 3-wood and even with the higher loft, the long hitter still manages 300 yards or 275 metres.

Putter patent for Tony Finau

Although not in his tournament bag, Tony Finau now uses a specially designed putter for training rounds at home. Together with his equipment supplier Ping, Finau has designed a prototype that fulfils his special requirements. The American relies on his putter particularly for short shots from the first cut around the greens and turns it 90 degrees for these shots so that he catches the ball with the heel. The new putter is said to have a cube shape, placing the weight directly behind the golf ball. The patent, which was presented on Wednesday ahead of the Masters Tournament 2024, features Finau himself as well as Tony Serrano, Head of Putter Design at Ping, and CEO John A. Solheim.

“When Tony turns his putter over and hits a putt with the toe, all the mass is directly behind the ball,” Serrano said. “So he came to us and said, ‘How can we make a putter that has some of these feelings and attributes and sounds that I get when I turn this putter over?’”

Categories
Equipment Highlights Tours

WITB Jon Rahm: The Equipment for the Masters Tournament 2024

Last years Masters Tournament Champion Jon Rahm returns to Augusta National. In his golfbag is an array of old and new club from his longterm partner Callaway. With the new Ai Smoke series and the new Chrome Tour golf ball Rahm trusts the 2024 innovations coming from Callaway in Augusta National.

WITB Jon Rahm at the Masters Tournament 2024

(Image: Callaway)

Driver: Callaway Paradym Ai Smoke (10.5°)

(Image: Callaway)

Fairways Woods: Callaway Paradym Ai Smoke Triple Diamond T (16° and 18°)

(Image: Callaway)

Irons: Callaway Apex Pro (4)

(Image: Callaway)

Callaway Apex TCB (5-PW) 

(Image: Callaway)

Wedges: Callaway Jaws Raw (52-10, 56-12, 60-10)

(Image: Callaway)

Putter: Odyssey Ai-One Rossie S 

(Image: Callaway)

Ball: Callaway Chrome Tour X 

Categories
Equipment Highlights Tours

WITB Rory McIlroy: The Equipment for the Masters Tournament 2024

Rory McIlroy attempts his 16th run for a Masters Tournament victory and the completion of his career Grand Slam. Take a look at the equipment of the Northern Irishman for the first major of the 2024 season. As always McIlroy trusts his longterm sponsor TaylorMade from driver to golf ball.

WITB Rory McIlroy at the Masters Tournament 2024

(Image: TaylorMade)

Driver: TaylorMade Qi10 LS (9°)

(Image: TaylorMade)

3 wood: TaylorMade Qi10 (15°, 18°)

(Image: TaylorMade)

Driving Irons: TaylorMade Stealth UDI (16°)

(Image: TaylorMade)

Irons: TaylorMade P760 (4)

Irons: TaylorMade P730 Rors Proto (5-9)

(Image: TaylorMade)

Wedges: TaylorMade MG4 (46, 50, 54, 60)

(Image: TaylorMade)

Putter: TaylorMade Spider Tour X

(Image: TaylorMade)

Ball: TaylorMade TP5x

Categories
Equipment What's in the Bag

WITB Akshay Bhatia 2024: Victory with Callaway and Odyssey

The 22 year old Akshay Bhatia secured his top spot on the leaderboard early on. But in a stunning final round Denny McCarthy closed Bhatias lead and forced a playoff. But Bhatia stayed cool and secured his second PGA Tour win at the Valero Texas Open 2024. In his Bag is a mix of Callaway Classics and new models of the 2023/24 season.

Akshay Bhatia WITB fpr April 2024

(Image: Callaway)

Driver: Callaway Rogue ST Max LS (9°)

(Image: Callaway)

3-wood: Callaway Paradym Ai Smoke Max (15°)

Hybrid: Callaway Apex UW prototype (19°)

Utility iron: Callaway X Forged UT (21°)

(Image: Callaway)

Irons: Callaway Apey TCB Raw (5-PW)

(Image: Callaway)

Wedges: Callaway Jaws Raw (50, 54, 60°)

Putter: Odyssey Versa Jailbird 360

(Image: Callaway)

Golf ball: Callaway Chrome Tour

Categories
Equipment Professionals

McIlroy, Tiger And Co.: Golf Stars Compete In New TaylorMade Challenge

In this challenge organised by TaylorMade, the staff players of the well-known brand compete against each other. The accuracy of the professionals’ drives on the range is put to the test. Naturally, Tiger Woods, Rory McIlroy, Nelly Korda and co. will be using the latest driver from TaylorMade, the Qi10.

TaylorMade Challenge: Who hits the perfect centre?

TaylorMade wanted to answer this question and set its high-calibre staff players a demanding challenge. Using the Qi10 driver, the PGA Tour and LPGA Tour stars have to hit a narrow corridor on a slightly sloping fairway. Ten points are awarded for hitting the centre of the fairway, five points are awarded for hitting the slightly wider second area to the left and right of the centre and two points are awarded for hitting the fairway completely outside the markings.
It was by no means a one-on-one competition, with TaylorMade putting “Team USA” with Tiger Woods, Scottie Scheffler and Nelly Korda against “Team International” with Rory McIlroy, Tommy Fleetwood, Charlie Hull and Brooke Henderson.

Who can claim victory in TaylorMades “Accuracy Alley”?

Categories
Equipment

Golf Pride Announces The Honorary Starter Limited Edition Grip

Golf Pride, an industry leader in golf performance equipment, is celebrating the annual trip to Augusta, GA with the unveiling of its 2024 Honorary Starter grip, a commemorative version of the MCC Plus4™ that is available through select retailers beginning April 8. Golf Pride has a long and storied history of success in Augusta with its first victory coming in the 1967 tournament. Over the last 56 years, Golf Pride has been trusted by the hands of 43 champions, including an unprecedented run of 17 consecutive victories between 1987 and 2003.

Golfers Favorite Grip In A New Masters Look

Golf Pride’s MCC collection is the most widely used golf grip in the world. This is true at the amateur level as well as all professional tours across the globe. In fact, MCC will be trusted by many of the athletes competing in the 2024 tournament. Golf Pride expects to be in the hands of at least 80% of players in Augusta with MCC representing 30% of those players.

As such, this grip is designed to evoke the prestige, lore and mystique of the tournament and pays homage to the success of both Golf Pride and MCC over the years in Augusta. As with all MCC Plus4 models, it is a hybrid golf grip designed with a larger lower hand section that simulates four additional wraps of tape to encourage lighter grip pressure, reduced tension, and increased speed.

“The first major championship of the season is here and we are proud to have been trusted by the hands of so many past champions in the event’s storied history,” says James Ledford, President of Golf Pride. “The legends who have chosen our grips over the past 60 years are a testament to the innovation, quality and longevity of our brand. The Honorary Starter pays tribute to the past while utilising the modern technology that has made Golf Pride the most recognisable grip brand in the world.”

The 2024 limited edition design will be available in both standard and midsize.

About Golf Pride

Since its founding in 1949, Golf Pride has become synonymous with the highest quality performance equipment in golf. Today, from its Global Innovation Center (GIC) in Pinehurst, NC, Golf Pride continues to lead in grip innovation by continuing to obsess over the only connection between our golfers’ hands and the club. That’s why more than 80% of the world’s highest performing golfers choose Golf Pride. For professionals, top amateurs and recreational golfers of all skill levels, Golf Pride sets the standard – in performance and design. To learn more about Golf Pride, go to golfpride.com.

Text: Golf Pride

Categories
Equipment

WITB: Nelly Korda secures third consecutive win with TaylorMade

Once again, Nelly Korda came out on top at last week’s Arizona Championship. Through her final round 65, Korda won by a margin of two strokes, marking her third consecutive win on the LPGA Tour. This is her set of club choices by TaylorMade, helping her become the first player in eight years on the LPGA Tour to do so.

WITB: Nelly Korda 2024

(Image: TaylorMade)

Driver: TaylorMade Qi10 Max (10.5°)

(Image: TaylorMade)

Fairway wood: TaylorMade Stealth 2 (15°/21°)

(Image: TaylorMade)

Irons: TaylorMade P770 (5)

(Image: TaylorMade)

Irons: TaylorMade P7MC (6-PW)

(Image: TaylorMade)

Wedges: TaylorMade Milled Grind 4 (50°,54°,60°)

(Image: TaylorMade)

Ball: TaylorMade TP5x