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IGF BOARD ELECTS ANNIKA SORENSTAM AS NEW PRESIDENT

Photo: Getty

The International Golf Federation Board convened a virtual meeting yesterday focused on long-term strategic planning and progress toward next summer’s Tokyo 2020 Olympic Games.

Originally scheduled for the Olympic House in Lausanne but moved online due to the continued impact of COVID-19, the Board was addressed by International Olympic Committee President Thomas Bach on the status of the Olympic movement and then followed by IOC Sports Director Kit McConnell, who provided updates and answered questions regarding preparations for Tokyo. The overarching message was one of determination and confidence that the Olympic competition will proceed as scheduled with particular focus on health, safety and the simplification and reduction of the complexity of the Games. The Board expressed support and a shared commitment to deliver the golf competition with safety for the athletes and all involved a top priority.

During his presentation at the beginning of the meeting, Bach recognized and thanked outgoing IGF President Peter Dawson for his 10 years of leadership and service. Dawson notified the Board that he would not seek reappointment when his current two-year term expires at the end of the year.

In light of Dawson’s decision, the IGF Board has elected Annika Sorenstam as the IGF President, effective January 1, 2021. 

“It has been a great pleasure and privilege to serve as IGF President,” Dawson said. “Golf’s reinstatement to the Olympic programme was a landmark for our sport and it was a true thrill to witness our return at Rio 2016. Our Olympic status has been a strong catalyst for increasing cooperation and coordination between the major organisations in golf and has significantly strengthened the bonds between the IGF and our National Federations.

“My thanks go to so many people in golf and in the Olympic family for their support over the past 10 years,” he added. “Their help and goodwill have been invaluable. I wish my successor, Annika Sorenstam, every success. The IGF could not be in better hands.”

IGF Board Chairman Jay Monahan commended Dawson for his decade of service with the IGF. 

“On behalf of the IGF Board, I want to extend our sincere gratitude to Peter for the outstanding job he has done over the past decade on behalf of the IGF, including helping to assure golf’s highly successful return to the Olympic Games,” said Monahan, Commissioner of the PGA TOUR. “Peter has had a distinguished career dedicated to the growth of golf and the IGF has been fortunate to have him as such a strong advocate. 

“With Peter’s impending departure, we are thrilled to have someone as accomplished and universally respected as Annika Sorenstam to move into the role as IGF President. As a generational talent in women’s golf, Annika played a prominent role in golf’s successful Olympic bid by serving as a Global Ambassador with Jack Nicklaus and since retiring from competition, has been dedicated to promoting women’s golf at all levels through her foundation. She is the ideal person to succeed Peter in this role.”

“Peter did a great job the last 10 years as IGF President and I am humbled and honored to have been asked to succeed him,” Sorenstam said. “As an international player, having golf back in the Olympics means so much to me and to our sport.  I very much look forward to working with the Board, the IOC and the governing bodies of golf in their efforts to continue to grow the game globally.”

In addition to naming Sorenstam as the new IGF President, the Board appointed PGA TOUR executive Ty Votaw to another term as IGF Vice President.

(Press Release European Tour)

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Panorama

Golf is booming in Great Britain

Many golf rounds were played after the lockdown (Photo: Unsplash)
Many golf rounds were played after the lockdown (Photo: Unsplash)

Sports Marketing Surveys can reveal that Q3 rounds played across Great Britain reached record levels* between July and September 2020.
 
Overall, the average number of rounds played across the country was up 59% compared to 2019. The recent surge means that total rounds for the year to date (up to September) were up 7% against 2019. In the context of the complete closure of golf courses in April, and then of ensuing periods of two ball only play, or increased gaps between tee times, this represents an extraordinary performance for the golf industry.Leading the charge has been the South, where the year to date figure was an astonishing 22% up.

Even in Scotland, where hotels and resorts did not reopen until 15th July, strong inroads are being made into the year to date deficit.
 
The news comes as golf clubs brace themselves for another month of closed doors. There had been hope that golf might be spared to some degree, and that national provisions that allow exercise with one person from another household might mean two ball golf could continue. However, England Golf, who led the arguments to government, announced with “deep regret” on Wednesday 4th November that they had been unable to secure an exemption.
 
Golf courses have reacted stoically, with many pledging to use the four-week closure to work on facilities in preparation for what, if 2020 trends were to be repeated, could be a bookings bonanza in the final weeks of the year.
 
SMS director Richard Payne reflected: “We know this news will be bittersweet for golf courses who have put in so much effort throughout this year to react to the changing coronavirus situation and keep golfers safe. Like many, we had hoped that golf would be able to remain open in any national lockdown. Nevertheless, the record results are a credit to the hard work of course owners, secretaries, professionals, and greenkeeping staff, and should give great heart to clubs as they face the next four weeks. With the delayed Masters driving interest in the sport in November, and consumers more aware than ever of the importance of socialising and exercising outdoors, golf should be well poised – regulations allowing – to rebound in December and end this topsy-turvy year on a high.”  

Text by: Sports Marketing Surveys

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Panorama

Golf and Corona in Europe

We take a look at the current Covid-regulations throughout europe (Image: getty)

A look at the current situation regarding Covid-regulations throughout Europe.

The numbers of Covid infections in Europe have been rising drastically for weeks now, which has led to new rules and guidelines. It is not easy to keep track of in which country golf can still be played. Here is a little overview over the respective regulations that currently apply in several European countries. 

In Germany there are currently contact restrictions which only allow golf flights with an maximum amount of 2 people. However, this means that the golf courses will remain open. Decisions are ultimately taken by the regional authorities, which means that stricter regulations can still come in German states with high infection numbers.

In Spain, there is a nationwide nighttime curfew and almost all of Spain’s regions have imposed regional border closures to prevent long-distance travel. Within Spain, however, it is still permitted to travel. Concerning golf, the central government has empowered the individual regions to take further decisions. So it depends on where exactly you are in Spain and what the local authorities decide.

In England there will be a country-wide lockdown coming into effect on Thursday, the 5th of November, which will last until December the 2nd. The Government has confirmed that golf courses and driving ranges will be among the businesses and venues ordered to close when the country begins a month-long shutdown. Ireland and Wales are in a two-week lockdown since the 23rd of October. Golf is also affected by this, as the courses are currently all closed. In Scotland the golf courses are not affected and golf can still be played.

Despite stricter regulations in some regions of Sweden, golf courses may remain open and golf can be played when keeping distance.

While all indoor activities must be stopped in Austria with the new lockdown in November, the golf courses will remain open. 

In France, the situation has been declared by the French Golf Association, who published a notice giving details of new restrictions. These have a direct impact on the golf sector and will result in a temporary closure of French golf clubs throughout the country from Thursday, the 29 of October to the first of December.

In the Netherlands, golf can still be played in accordance with the distance rules. Under certain conditions even tournaments are allowed

The respective guidelines are constantly changing and are appointed according to the current situation of infections. What is currently valid may already be out of date by tomorrow. If you are unsure whether you can currently play in your region, you should check with your golf club in advance.

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Panorama

Accessibility first

The Nine Worlds of Golf include a circular driving range. (Photo: Golfcentrum Amsteldijk))
The "9 Worlds of Golf" in Amstelveen are settled around a circular driving range. (Photo: Golfcentrum Amsteldijk)

Change in golf is a hot topic. Social transformations influence the demands of the golf market and of the golf clubs themselves. The approaches to mastering the challenges ahead are as unique as every club itself. Golf Post talks to the people managing golf clubs and shows how they envision the sport in the future. To learn more about the wide variety of golf courses in Europe, read our article series on Golf Post, the digital home for golfers.

Golfcentrum Amsteldijk

Located in Amstelveen on the outskirts of Amsterdam, Golf Amsteldijk is a 30-minute ride from the very center of Amsterdam and it takes 20 minutes from Amsterdam Airport Schiphol. The club is embedded in a rather idyllic scenery on the border between urban and rural environments.

The fully-fledged 9-hole golf course with a-status was built next to the river Amstel. It was designed by Alan Rijks and opened in 2012. A main characteristic of this course is it’s abundance of water hazards given the course’s location in a typical Dutch polder landscape. Few trees hold back the wind that can be quite strong at times and forms a challenging environment for the long game. “Yes, our 9 hole course very unique and fun to play, but our main business is practice, coaching, and training”, explains Nick Verschoor operational manager at Golf Amsteldijk.

Focus on being a training center

In fact, Golf Amsteldijk puts its focus more on being a golf training center open to everyone than on running a golf course. The vision was an accessible golf center, where golfers can develop in every facet of this sport without going on a professional course straightaway. This was Tineke Loogman’s vision. Loogman herself is missing her left hand. She trained a lot and made up for lack of strength and lack of balance. Soon she played at a high level in the European Disabled Golf Tour and even won it in 2006. She is the owner of the Golfcentrum Amsteldijk, which is quite possibly the largest golf practice facility in Europe.

The bunker game can be trained in a special facility or on an a-level 9 hole course near the capital of the Netherlands. (Photo: Golfcentrum Amsteldijk)

Golf Amsteldijk offers „9 Golf Worlds“ dedicated to the different disciplines of the sport. “Every aspect of golf can be trained”, says Verschoor. A 300-meter long driving range has many targets at different distances. The world of chipping has over forty tee-off points with nine targets at a distance of 15 to 81 meters. Next to a pitching and a separate putting area of 5000 square meters, there is a special bunker training facility and many other options like 9 hole par 3 course for training purposes next to the a-level 9 hole course mentioned before. Except for the latter, you don’t need a handicap (the Dutch license to play is called “golfvaardigheidsbewijs“) and for the training facilities you don’t need to bring balls: “This is a unique service, but all golf balls you need to train are included”, says Verschoor, “we want to be a very accessible club and organize trial courses to give an affordable opportunity to try if golf is your sport.”

So, Golf Amsteldijk is specialized in golfer acquisition and tying them onto the sport and it holds pre-set 9 hole tournaments that count towards your handicap. “If golfers want to experience an 18 hole tournament, they have to go somewhere else. But if they want to play 9 hole or train their game again, they are always welcome back”, says Verschoor.

The golf course is located in a typically Dutch polder landscape. (Photo: Golfcentrum Amsteldijk)

However, the attitude towards accessibility or low-threshold access is impressively reflected in the golfing education of children. 70 children take part in each training program that place in summer (March to October) and winter (November to February). “We developed these programs in the past years. Our teaching pros are particularly qualified to work with minors and we connected to many schools in the neighborhood to present our services to them”, explains Verschoor and adds: “To be honest, the project didn’t work that well in the beginning. We started with less than 15 participants. It took a lot of time and effort until the people got familiar with the idea and valued it in the end.”

Today the golf school at Golf Amsteldijk is well-known in the area and contributes its part in rejuvenating the sport. As always it needs some stamina introducing new ideas to society but in the end, it pays off. There’s still a long way to go, Verschoor is convinced, if the Netherlands wants to catch up with Great Britain or the US. “I’ve been to the UK recently. People of all ages play there. The average age in the Netherlands is much higher.”

People are preferring 9 hole golf

But there are some general tendencies in the Netherlands that imply a change in golf. “People are preferring 9 hole golf. They can’t fit a long 18 hole round into their schedule anymore. Be it because of other leisure activities, be it because of work, in the end, people do not want to invest so much time in golf anymore.” This is why an extension on the golf course at Amsteldijk is no option at the moment.

Instead of expanding Amsteldijk intensifies the member-club-relationship. Next to small persuasive deals Amsteldijk offers a golf trip abroad once a year. “2019 some of our golf professionals organized a trip and a tournament in Cadiz in Spain and many members joined in. 2020 we’ll go to Morocco”, says Verschoor.

Verschoor and Amsteldijk don’t work in a trial-and-error method. In order to meet all requirements, they collect and analyze data concerning how many people are using the facilities, when, and where. In addition, Amsteldijk analyses the interdependency of people using the Golfcentrum and visiting the restaurant. “We hope that our data analysis systems will offer more and broader packages in the future”, says Verschoor. Because it is of utmost importance to monitor reliable data on customer trends. Verschoor is aware of the fact that his club is located almost perfectly on the outskirts of the Dutch capital. Many projects may work very well because the catchment area is densely populated and very good connected to public infrastructure, yet still embedded in rather idyllic scenery.

Golfcentrum Amsteldijk is embedded in a rather idyllic scenery on the border between urban and rural environments. (Photo: Golfcentrum Amsteldijk)

Based on meaningful data the Golfcentrum decided to use the winter for implementing urban offers by making some expensive but important changes to its facility. Golf Amsteldijk now comes with a new restaurant and Top Tracer Range.

The previous restaurant had a good reputation and therefore slightly more non-golfing customers in the past already, but still, Golf Amsteldijk decided to renovate the Brasserie 10. “The restaurant won’t only re-open with new furniture, it is supposed to be an open place for everyone, golfing and non-golfing guests”, says Verschoor. The center of the new restaurant concept is a warm and welcoming atmosphere and a good price-performance ratio.

Freshly renovated is the restaurant Brasserie 10. (Photo: Golfcentrum Amsteldijk)

A recently started highlight is Top Tracer Range. Even though it’s out of season, all 10 bays are fully booked most of the time. “Top Tracer suits us very well. Firstly it is an excellent training device and secondly, it is a lot of fun. I think tracking technology is key to golf in the future and we want to be part of that”, says Verschoor. But, he adds, “Amsteldijk still focuses on golf training. Although Top Tracer attracts young people who have never played golf before, the main function remains sporting progress.” Both improvements of this winter correspond to the club’s philosophy of easy or low-threshold access to our sport.

Golf Amsteldijk celebrates the beginning of the new season with the public every April. “We call it the ‘Kick-off Dagen’ (Kick-off Days). It means free entrance for everyone, free trial lessons, workshops and demos with our pros, club fitting offers and a lot of fun”, says Verschoor. Because of the measures due to Corona, the feast had to be cancelled in 2020. “We’ll celebrate 2021 all the better for that,” says Verschoor. Now, after the lockdown golfing is possible at Amsteldijk since mid-May, the restaurant re-opened on the 1st of June 2020.

Thanks to all these efforts Amsteldijk is a growing and developing club. “Because of our monthly membership options, our numbers are decreasing in winter and increasing in summer. But the all-season comparison over the years shows that we are growing constantly”, Verschoor explains. The club has roughly 1600 members, about 200 of whom have a full membership. Full membership means that you have access to all the facilities and the 9 hole golf course all the time and may use the Top Tracer Range twice a month for free. Golf Amsteldijk offers further membership models in different price categories. “A full membership doesn’t make sense for every golfer, so why shouldn’t we offer other possibilities”, Verschoor asks rhetorically. Golf Amsteldijk is a good example of how to integrate an open and welcoming culture into a successful golf concept.

(Text: Benjamin Reeve)

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Panorama

Golf Post with record numbers as Golf season starts late

Golf Post reaching record level in the first four months of 2020 (Photo: Golf Post)

In April 2020, more than 330,000 unique users informed themselves on our Golf Post platform about all topics related to golf. The focus of our reporting and content was set on various topics related to the COVID-19 crisis. From the very first day of the crisis, the Golf Post team highlighted the challenges and developments concerning the golf market. We quickly and efficiently developed informative formats to keep all golfers up to date.

Golf Post informs over 500,000 golfers during the “lockdown”

Beginning with the closure of all golf courses in April, an unprecedented period of stagnation and uncertainty for the entire golf market had begun. In the course of the global “lockdown”, Golf Post launched a video-interview series called “Crisis Talks” and gave numerous personalities and players from golf the opportunity to talk about their views and worries at this time. This provided exciting and meaningful insight that now may be found on the Golf Post platform.

Find the interviews in German here

At the same time, the Golf Post team immediately contacted the operators of the golf courses in Germany, Austria, and Switzerland and identified the golf courses, which were still open the beginning of the “lockdown” and to fill out surveys. On the basis of these subsequently optimized and expanded surveys, we could also illustrate the re-opening of the courses as the lockdown measures were eased.

In further reports, analyses, and news about the COVID-19 crisis, the Golf Post team uncovered possible scenarios for the time after the “lockdown” and reported on the effects on both professional and amateur sport. All content concerning the Corona crisis may, of course, be found here on the Golf Post platform.

Golf Post is No. 1 in Germany now

According to the analysis of the web statistics company SimilarWeb, Golf Post received 20% of the golf-related traffic in Germany in April 2020. This is twice as much as the second-best provider golf.de. In Switzerland and Austria, Golf Post also ranked among the top 3.

In total, Golf Post shows more hits in April 2020 than the homepage of the European Tour, which is one of the most accessed websites in golf. Despite the complete freeze in professional sport and the resulting postponement of the US Masters, Golf Post achieved a growth of over 40% in April 2020. In this time than 700,000 visits to the Golf Post platform show that our reporting and the offered content are very well received by golfers, even despite the absence of “traffic drivers” such as the US Masters.

Golf Post is the first and best source of information

While the golf courses in Germany, Austria and Switzerland are gradually re-opening and the measures are being eased, golfers inform themselves on the Golf Post platform. The transparent and high-quality reporting in times of “lockdown” made Golf Post the number one source of information for all golf-related topics.

This fact will ensure that golfers will still be looking for information, recommendations, and all kinds of offers on the Golf Post platform even after the restart in the golf business. With a new platform, the Golf Post team has created the ideal environment for this demand and is looking forward to the delayed starting of the season 2020.

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Reports

Coronavirus in The US: What Does It Mean For Golf Courses Nationwide?

PONTE VEDRA BEACH, FLORIDA - MARCH 13: A general view of the 17th green is seen after the cancellation of the The PLAYERS Championship and consecutive PGA Tour events through April 5th,2020 due to the COVID-19 pandemic as seen at The Stadium Course at TPC Sawgrass on March 13, 2020 in Ponte Vedra Beach, Florida. (Photo by Sam Greenwood/Getty Images)

With the Novel Coronavirus taking the world by storm, The United States included, many are left wondering what the current status of golf is. With nearly 5,000 confirmed cases of Coronavirus in the USA and with schools, government subsidies, sports leagues and more shutting down nationwide the of access to golf courses might surprise some people.

Coronavirus in America: What are the options for playing a round of golf?

With nearly 5,000 confirmed cases of the novel Coronavirus in the United States across 49 of the 50 states and nation-wide closures of bars, restaurants, government buildings, parks and more, the majority of people would safely assume that there is no chance to get out for a round of golf. The answer is surprisingly quite the contrary, as the majority of golf courses in the United States remain open for public play despite the rapidly spreading Coronavirus. Adding to the surprising level of public golf courses remaining open is the recent suspension of PGA events for the foreseeable future including arguably the most popular of the year, The 2020 Masters Tournament. It is a logical question to ask oneself if the most popular professional golf event in the world has been canceled, why on earth would courses remain open for amateur golfers? The answer more than likely lies within the fact that professional golf events hosts thousands upon thousands of spectators whereas a personal round of golf is limited to extremely small group sizes. Perhaps the answer lies within the game of golf itself given that it is played outdoors on a massively scaled area of play with groups typically being a maximum of four players.

United States Forbidding Large Gatherings

            The common theme in the United States currently is forbidding gatherings of more than 50 people, especially in indoor close contact settings such as bars and restaurants, quite the opposite of a large outdoor area where only four people will come into contact with each other. It is important to note however that despite the majority of courses remaining open, government officials are still urging individuals to withhold from playing golf despite the lower risk. A main controversial topic surrounding the current status of golf courses across the country is the average age of the player. By now it has become common knowledge that the Coronavirus is much more of a danger to older individuals than younger individuals and as most people in the golf industry know, the age of the average golfer is typically on the older side.

Golf Courses: Non-Essential Businesses

            Golf courses fall under what the United States are calling “non-essential” businesses, simply meaning that they are not necessary for everyday life unlike hospitals, supermarkets, post offices and more. Having said that, the majority of states are only “calling” for the closure of golf courses rather than strictly enforcing it, essentially meaning that it is the recommendation of the government to close but it is ultimately up to the individual course to make the final decision. Municipal golf courses in states such as Pennsylvania and California remain open with many courses implementing special installments to slow the spread of the virus. For example, golfers are allowed to play the 12 municipal golf courses throughout Los Angeles with the ability to ride solo in carts without an additional fee. Additionally, workers have installed barriers up to six-feet in order to minimize contact among players.

While the health and safety of citizens is paramount to playing a round of golf, some individuals who can’t help but want to play a round of golf are not so lucky in states such as Michigan. The governor of Michigan has since signed an executive order placing restrictions on “places of public accommodation” that applies to golf courses and country clubs alike.

Most Notable Club Closures

            Perhaps the most notable closing of all golf clubs in the United States is the closing of Augusta National Golf Club in Georgia in which chairman Fred Ridley sent a notice to members yesterday announcing the closure of the club. The average golfer must take this news with a grain of salt however since most know the extreme difficulty of getting the opportunity to play the most elusive club in the world. On the other side of the situation, the TPC network of golf clubs across the country, including TPC Sawgrass, will remain open and continue normal operations.

Please remember when making the decision to play golf or not that the health and safety of yourself and your family are much more important than playing golf. The golf courses will not go anywhere anytime soon and it is not worth it to put yourself and others at risk. Please follow the advisories of your local and state governments in regards to the best practices.

Continued Coronavirus Updates

Live updates regarding the Coronavirus worldwide can be found via the World Health Organization updates page here. 

Tuesday, March 17, 2020

Cologne, Germany

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Reports

PGA Tour: Christie Kerr and Paul Azinger Speak at the 2020 Golf Channel Media Conference

MEXICO CITY, MEXICO - FEBRUARY 20: A Golf Channel camera is operated during the first round of the World Golf Championships Mexico Championship at Club de Golf Chapultepec on February 20, 2020 in Mexico City, Mexico. (Photo by Hector Vivas/Getty Images)

LPGA Professional Christie Kerr and Hall of Fame PGA Tour professional Paul Azinger speak at the annual Golf Channel Media Conference in Orlando, Florida

Q: Cristie are you looking forward to transitioning to television?

CRISTIE KERR: Well, I’m not done yet. I just finished sixth last week in Australia.

Q. How did this come about?
CRISTIE KERR: It’s just kind of a fun thing. It’s interesting to learn about it and to be able to see if I want to do it after golf, and I know Molly Solomon pretty well from The Golf Channel, and she’s provided me with some opportunities to get some experience, and I was in the booth in Orlando during the Sony Open on the weekend this year as well as this past year doing the CME TOUR Championship for the women, my Tour, in November.

Q. So this is your PGA TOUR debut?
CRISTIE KERR: Yes, with my good friend Paul Azinger.

Q. Your new colleague David Feherty, they asked him to do it, and he said, this beats playing golf. Is there anybody you would kind of look toward as far as an on-course reporter like Roger Maltbie?
CRISTIE KERR: I look up to everybody. I’m honored to be here working with them this weekend, and I’ve definitely picked their brains about different things. They’ve got a great team, so it behooves me to be able to kind of get information from them and just kind of lean on them when I’m sure I’m going to mess something up this week.

Q. What are you most looking forward to?
CRISTIE KERR: Just the experience. Just everything. Just also seeing the guys play. We don’t get to see them play that often. We’re not exposed to the PGA TOUR that much. I wish they would bring a mixed team event back. I know you played in that.

PAUL AZINGER: Several times.

CRISTIE KERR: I never got to play in it, so I’m like, man, I wish they would bring a mixed team event back to the U.S., with the PGA and the LPGA. I think that would be so much fun.

Q. Do you watch golf much?
CRISTIE KERR: Yeah, I watch golf. I’m a huge golf fan. I fly over to Hawai’i for one of our tournaments on Saturday so I can watch the Sunday of the Masters, make breakfast. It’s a tradition. So yeah, I’m a huge golf fan. I watch as much golf as I can, while doing a wine business and having two kids under the age of six.

Q. Will it be nerve-racking? Will you be more nervous to be a reporter than to play in the event yourself?
CRISTIE KERR: I think the feelings I’ve had being here this week have been a little bit different than playing. Playing it’s like you’re very focused, you have your routine of what you do. Like this is a different experience for me. I think it’ll be a rush. I think it’ll be — I just think it’ll be a lot of fun. I know a lot of the guys out here on TOUR, and I spent five hours on the golf course out here scouting out things yesterday. Not the drop zones and where they are apparently, but just bringing back memories of when I played here as a junior. I remembered a lot more of the golf course than I thought I would.

Q. Paul, what would your advice be now that you’ve been doing this for a while, the transition of going from a playing career to broadcasting? There’s a lot of timing involved. It’s so different than what most players probably think. It’s probably tougher than what most players may —
PAUL AZINGER: The mechanics of it can overwhelm you sometimes, I suppose. But you get used to it. It never bothered me. I don’t think it’s going to bother her. The only thing that would make her nervous is not having been around the men’s game that much. If you were doing the LPGA it would be easy as pie. There wouldn’t be any nerves. It’s what you wonder what you don’t know that’s the worst thing. In the end it’s golf, so she’s going to be able to look at the ground and look at the lie and tell us how far it is. It’s either evaluate — be yourself, that’s the thing. She knows golf as well as anybody. She said she spent five hours — you didn’t spend that much time in your career looking at the course. She’s going to be great.

Q. It’s not like you had a really job description or apply for a job with Molly, but when you look at Paul’s role as the analyst, Dan as the traffic cop in the booth and the reporter role, reporters have so many different definitions. Do you play it straight? Do you try to add humor? Do you bring the empathy of someone who’s succeeded at a high level? How do you see the role of all of this for you?
CRISTIE KERR: I have no idea, honestly. This is my first week on the PGA TOUR. I’m just trying to get through tomorrow.

Q. What’s the mindset? You’ve talked to course reporters.
CRISTIE KERR: I think just be accurate, tell if somebody hit a great shot, brilliant shot, somebody hit a bad shot. Try to talk about what I do know and not try to make up for what I don’t know about the players out here because that takes time. I mean, I think when Dottie first started doing the PGA TOUR, she didn’t know a lot of the players, especially there’s such an influx of all these very, very young players, so I’ll just try to talk about the things that I do know. Hopefully not say something stupid and be able to get through Thursday and go have my glass of wine.

Q. Certainly not on these telecasts in recent years, but you probably have never seen an analyst that was unduly harsh to a player, but just your thoughts about it from a player’s perspective?
CRISTIE KERR: About being a player reporting on players?

Q. Yeah.
PAUL AZINGER: Someone is unduly harsh to her or to us?

Q. Just in general. Johnny Miller had a rap for calling it as he saw it, but there’s also a balance, too, isn’t there.
CRISTIE KERR: Yeah, there is a balance, and I’m not going to be somebody that’s going to sit there and try to say some things to get noticed for myself. The show is the show, and the players have the stage. I’m not going to be like, hey, I’m Cristie Kerr, I’m here, I’m going to say this and that so I get noticed. It’s the show. It’s the golfers who are playing. If I have some intelligent things to say and people like them, yeah.

PAUL AZINGER: The best advice I got was from a guy named Bob Howard. Some of you may remember Howard. When I got the job with Faldo at ABC, he said, just remember, let the picture be descriptive, you be informative. We can all watch it with the mute button on. And then my wife always says before I leave the room, just remember, now, nobody is tuning in to hear you. But in the end, that’s your job. This is what you do.

She’s going to be great. She’s really truly going to be the analyst on the ground. That’s how it works. She loves golf and she knows golf, so she has a responsibility. Hicks or the hole host will go, and the person on the ground is next, that’ll be her. The wind is blowing left to right, he’s going with a 3-wood or he’s going with a 5-iron, he’s got 100-something yards and he’s got to get it over that bunker there because that’s what you would see if you were the player. That’s how it works. I think you never know until you’re doing it, but she’s done it. She knows how to do it.

CRISTIE KERR: The biggest difference is the distance out here and how far certain people carry their 3-wood, so I know whether they can get over the bunker or whether it’s an iffy shot. I can read a lot of what’s going on between player and caddie to see if they’re comfortable, confident, uncomfortable. You can mention and notice those things. You can tell when somebody is out of their routine. You can say that. I’m just going to try to report on what I’m seeing and not talk about what I don’t know.

Q. Any on-course reporters tell you the importance of turning off your mic when you’re not on screen?
CRISTIE KERR: Well, it has an automatic on and off switch, so it’ll be okay.

Q. Yeah, Feherty has some great stories where he failed to turn it off.
PAUL AZINGER: You know, Feherty was on the ground a long time, and he and Maltbie are probably the best ever at what they do, being on the ground. Being on the ground is a trip. It is fun. I think you’re going to love it. I’ve been on the ground before.

CRISTIE KERR: Yeah.

PAUL AZINGER: I did the Ryder Cup in 1995 with Tommy Roy back then, and it is a blast. But the stuff that happens, you just can’t believe the stuff that happens on the air.

Q. I know you’re old enough to remember, I don’t know if you are, but Bob Rosburg on ABC. He was wrong so often, no chance —
PAUL AZINGER: He’s got no chance. That’s what he was famous for.

Q. Cristie, you won a championship here a while ago, right, when you were a junior player?
CRISTIE KERR: Yeah, 1995 with a big afro and Coke bottle glasses.

Q. How old were you?
CRISTIE KERR: 14, 15. ’77 I was born, so however old I was there, 17 maybe. I don’t even know. 1995, and I was born October of ’77.

Q. Who’s your favorite on TV when you watch?
CRISTIE KERR: Analyst, commentator?

Q. Besides Paul.
CRISTIE KERR: Yes, of course Paul.

PAUL AZINGER: Thank you very much.

CRISTIE KERR: I think the whole team here is great. I hate to single anybody out. It is a very well-oiled machine. I’m just hoping to be part of that machine this week, and no, I’m not running for politics.

PAUL AZINGER: If you go outside of golf, my favorite analyst was Gruden when he was doing it, but honestly, John McEnroe is my favorite analyst.

CRISTIE KERR: Both very opinionated.

PAUL AZINGER: Yeah, I just loved McEnroe’s style and the way he went about it and all that. I’ve changed so much since I really just thought about doing McEnroe, but it’s different at NBC.

CRISTIE KERR: Peter Kostis is amazing, so is Dan Hicks.

PAUL AZINGER: The whole host — Hicks, Tirico.

CRISTIE KERR: Terry Gannon is great. Terry does figure skating.

PAUL AZINGER: Steve Sands does a nice job.

CRISTIE KERR: They wouldn’t have a job at the network if they weren’t very good at what they do.

Q. Do you have a broadcasting schedule beyond this tournament?
CRISTIE KERR: No, I don’t. I think I’m going to have a blast this week because I know I can’t play. Like when I was doing CME it was a great experience, I was there, but part of my heart hurt that I wouldn’t playing. But I did a great job, and I learned a lot. But being here, doing this, knowing I can’t play in the tournament, it’s going to be a lot more fun for me, I think.

Q. What did you learn? What’s the biggest thing you learned?
CRISTIE KERR: There are a lot of moving parts in TV, and how everybody has their slotted roles, and everybody has to do their roles to make the whole giant machine work. It’s pretty impressive operation if you’ve never been in a control room, there’s about 100 screens.

Q. With that in mind, have you gotten used to people talking into your ear and giving you thoughts as you’re performing?
CRISTIE KERR: Yeah, well, I’m sure I’m going to get used to it that first nine holes for sure. But it’ll be a little bit different this time because at CME I had two ears in, and I didn’t have the headset that just has one ear. So I had one for producer, one for show, and I’m going to have two and one this time, which I don’t know what I prefer, so we’ll just see what happens.

Q. And last question on that is equipment has gotten lighter. I’m not talking about wedges and clubs, I’m talking about the utility belt you have to wear. Have you gotten used to all that?
CRISTIE KERR: It wasn’t bad when I tried it on and walked around and stuff.

PAUL AZINGER: We’re going to rehearse this afternoon. We have a 4:00 meeting probably the last 20 minutes, we’ll talk about last week and then what the setup is. The officials come in and talk to the whole team, we ask questions about the course, where the drop zones are, what are the drop zone yardages, will you give us drop zone yardages in week because some courses you don’t even need to know that, there’s no water. But we’re going to go out and rehearse, everybody is going to practice, you’re going to practice a little bit down there, maybe call some practice shots today for fun.

CRISTIE KERR: I don’t know what they said, today or tomorrow morning.

PAUL AZINGER: Just all that. It takes a minute.

CRISTIE KERR: Bones is like, you never want to — he said he stepped out of play to announce into another hole where they were playing, so he said this course shouldn’t be a problem, but there’s a lot of little minutiae kind of stuff where you can’t talk downwind where they hear you. I’m like, I’m going to mess all this up. No, I’m sure I’ll be okay.

PAUL AZINGER: The wind mic is gold because if you’re talking downwind they’ll hear it. They’ll snatch around, that’s the last thing you want to hear.

CRISTIE KERR: Yeah, that’s the last thing I want to hear, so Bones and I will be —

PAUL AZINGER: You have to know how to get in position in time to get all your information, so you’ve got to know where to be. You want to see where it’s going a lot of times, but when you’re the broadcaster you’ve got to see where it is, so you’ve got to be out there. You’ve got to see where it lands. If you’re back here on the tee, you’re seeing where it’s going, that’s great. Second shot you’ve got time to see where it’s going. Tee shot, you’ve got to be halfway out there.

Q. When you’re on the golf course, you’re reliant on your shot and what your caddie has to say. In this situation you’ve got a whole truckful of people that are trying to put you in the best position to be successful. Is that a different mindset?
CRISTIE KERR: I mean, it’s definitely — well, I mean, my caddie and I just like when you played, we are a team, but it’s just a much bigger team, but you still know who you’re reporting to and who you’re going to hear critiquing from and what you have to do.

PAUL AZINGER: The hope, I think, in the end, is that we can all just be trying to have a conversation, and we’re just going to include her in it. A lot of times if you’re going down to the course reporter, the host, Gary Koch or whoever it is, Steve Sands tomorrow or Notah as the analyst will probably ask a question, what’s it look like, what you got, and off we go. It almost always will be a question. Everybody can answer questions.

Q. Nervous about if any rules situation comes up?
CRISTIE KERR: Well, I’m not in it, so I can call for a rules official. I don’t have to worry about taking a wrong drop. I mean, I can talk about these are the options in a lateral hazard or whatever. Who knows.

Q. You’ll have a blast.
PAUL AZINGER: That’s the best thing about it is you never know what’s happening. You never knew Patrick Reed was going to move sand. You didn’t know so-and-so was going to hook it in the water.

CRISTIE KERR: He didn’t think he moved sand.

PAUL AZINGER: You didn’t know what’s-his-face was going to blow a four-shot lead or a guy was going to come from behind and shoot 61. You just don’t know.

CRISTIE KERR: Being on the other side of it this week, I just feel so bad for the person who had to report that.

PAUL AZINGER: Oh, the Patrick Reed thing?

CRISTIE KERR: Yes.

PAUL AZINGER: It was a weird dynamic, I’ll tell you, and then Hicks and I went down to the putting green and said we’ve heard from everybody else, but before we go on air do you mind talking to us, from you, we want to hear it from you so we know what to say so we get it right is what we said. He was great. He just explained — yeah. It’ll hang with him forever, I’ll tell you that. He’s got to be on his best behavior now.

CRISTIE KERR: He’s a unicorn with the way he handles pressure, though.

PAUL AZINGER: It’s unreal.

CRISTIE KERR: Most people would go hide in a hole.

PAUL AZINGER: You might want to all be aware, too, he didn’t hit it that great. He had 45 one-putts. If he hits it good, Bryson, he didn’t hit it that great on Sunday, and he had three three-putts. These two guys — you’ve got two guys that didn’t really play that great that both could have, should have won. I always say, not a lot of guys can win unless they’re playing great golf. Rory is one of those guys. Well, I think those two guys — he proved he can win when he’s not playing as best as far as I’m concerned.

CRISTIE KERR: I mean, how many victories do you have?

PAUL AZINGER: 12.

CRISTIE KERR: And how many times did you just play lights out where you hit it great? Half the time?

PAUL AZINGER: Not very many.

CRISTIE KERR: Yeah, same.

PAUL AZINGER: The weeks I ever won, for whatever reason nothing really bothered me.

CRISTIE KERR: Yeah, you just get in a groove and get the ball in the hole.

PAUL AZINGER: Even the first day, buried under a lip on the first hole and it doesn’t bother you because you know you’re hitting it great. There’s something at peace about it. I saw Viktor Hovland today, too.

CRISTIE KERR: Oh, you did?

PAUL AZINGER: I wanted to know how he felt coming down the stretch, so I just asked him point blank.

CRISTIE KERR: Did he know the putt was to win?

PAUL AZINGER: Yeah, he knew it all. From 15 on, he described a shot he had on 15 that was — he said he wanted to have it come and swing in but he hit it hot and it kicked straight and got on the same line and went in, so he said he got lucky there. But then he said everything just relaxed for him, and I thought, oh, yeah, I’ve had that, because that’s what happens.

CRISTIE KERR: It’s the zone.

PAUL AZINGER: Once you get it going, it’s like, whoa, this is awesome. And now it’s on, you’ve got the same rhythm, everything relaxes. Sometimes you’re not because you’re not hitting it good. Everything relaxed for him the other day. Did it feel as good as the Amateur, because we called the Amateur — anyway, I love Viktor Hovland. Of the three, Wolff, Morikawa and Hovland — somebody did ask me who I thought. They’ve all won, of those three. Last year they asked me who I thought would be the best, and I said, I think Viktor Hovland is going to be the best of all of them. I hope that Puerto Rico jinx isn’t real. Anyone who’s ever won in Puerto Rico has never won again.

CRISTIE KERR: No.

PAUL AZINGER: Uh-huh, like 11 straight years.

CRISTIE KERR: Yeah, but he’s from Norway. He’ll be fine.

Q. Who are you looking forward most to watching? Obviously you’ll have an assigned group.
CRISTIE KERR: Yeah, I don’t know who I’m going to be with.

PAUL AZINGER: You’ll be with some show pony.

Q. Who are you most interested in seeing, whether you’re assigned to their group or not?
CRISTIE KERR: I’m a libra; you’re never going to get a straight answer out of me. Yeah, so —

PAUL AZINGER: I’m looking that up.

CRISTIE KERR: I balance the scales.

Q. Why do you think Viktor is going to be the best of those three?
PAUL AZINGER: Why do I think Viktor will be the best?

CRISTIE KERR: He’s got that look in his eye.

PAUL AZINGER: He just gets it, that part, and he’s a big-game player I just feel like. He’s been through a lot. We watched him win the Amateur. I called the Amateur when he won it, and if you just watch the way he hits his wedges, it’s just is on another level. And he drives it nice and hits it far, but you and I both know, when you’ve got somebody that can peel those wedges like that, it’s like, oh, he’s going to get eight to ten wedges the rest of his life every day. That’s just the way golf works.

CRISTIE KERR: He’s fearless now; what is he, 21 or something?

PAUL AZINGER: Confidence. He’s just polished, and he’s got that personality that just seems to be — he’s like a Tom Kite personality with a better smile.

Q. I was going to say, it’s hard to get the smile off his face.
PAUL AZINGER: He’s Kite with a better smile. Nothing ever bothered Kite that much. It doesn’t look like anything bothers Viktor Hovland, and he smiles. He Matt Kuchars it to death.

CRISTIE KERR: Kuchar smile.

PAUL AZINGER: Doesn’t he, Viktor? He’s got a beautiful smile. That kid just looks happy. He just looks happy.

CRISTIE KERR: Hashtag, 25 years later us.

PAUL AZINGER: Curmudgeon.

CRISTIE KERR: That’s golf, you know.

Q. Did you hear the Norwegian call on Viktor Hovland’s win?
CRISTIE KERR: I did, yeah.

PAUL AZINGER: They call golf every week, you know, over there, and was that the best reaction you ever heard in sports really? It’s like what they do in Mexico City.

Q. He was the first one to win from Norway on the men’s Tour.
CRISTIE KERR: Unbelievable.

PAUL AZINGER: I wish I could have seen the translation of what they were saying, as they were going off, just the volume. It was just such a guttural reaction, wasn’t it, from those guys? I loved it.

Q. It was pretty good.
PAUL AZINGER: You heard it, too?

Orlando, Florida

February 26, 2020

Q. Yeah, it went viral.
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