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Srixon Launches New AD333 Golf Ball with Enhanced Performance

Intelligent performance and soft feel: Srixon unveils the new AD333 with all-around improved performance.

Srixon, a global leader in golf ball technology and innovation, presents the new AD333 golf ball. With comprehensive performance enhancements, the AD333 sets new standards in distance, feel, and control around the green, while also taking a step towards sustainability.

Tour-Quality in Distance and Control

A central component of the AD333’s performance is Srixon’s distinctive FastLayer core. Its unique construction transitions from a soft center to a firmer outer layer, enabling longer and straighter shots with low-loft clubs while maintaining a soft, responsive feel with irons and wedges.

For even greater control, Srixon’s Spin Skin coating creates a highly elastic, durable layer that grips deeper into the grooves, generating maximum friction. This innovative coating optimizes spin and delivers excellent stopping power around the green, ensuring approach shots reliably stop and can be placed with precision.

“If the golf ball were put up against the competition, the new AD333 would be a clear contender for the top spot. It offers exceptional all-around performance and outstanding technological features – all at an excellent price-performance ratio,” explains Joe Miller, European Product Manager. “In the two-piece category, spin on approach shots often makes the difference between victory and defeat. Here, the AD333 sets new standards: the Spin Skin coating provides stopping power that few other golf balls can match.”

New Sustainable Packaging

On the environmental front, the AD333 is breaking new ground: its packaging is now made from eco-friendly paper, and the previously used silver foil has been removed from the already plastic-free packaging.

Additional Features & Benefits

338 Speed Dimple Pattern: The aerodynamic dimple design optimizes lift and reduces air resistance, generating a penetrating ball flight that maintains speed and stability under all conditions. Available in Pure White and Tour Yellow.

For more information about the AD333 golf balls, visit: https://eu.dunlopsports.com/Srixon

Price per dozen: AD333: €33

Colors: Pure White, Tour Yellow