After losing PGA and DP World Tours, Sky Sport secures rights to LIV Golf and Asian Tour with 600 hours of live coverage.
Following the loss of exclusive broadcasting rights for the DP World Tour and PGA Tour in German-speaking regions to Telekom’s Magenta TV from 2026, Sky Sport has now secured the rights for LIV Golf and the major tournaments of the Asian Tour starting in 2026. Sky Sport will broadcast 30 events from these tours, totaling around 600 hours of live golf coverage on television.
Sky reacts to loss of rights by entering LIV Golf and Asian Tour
Hans Gabbe, Senior Vice President Sports Rights & Commercialization at Sky Germany, is excited that Sky Sport will long-term hold the rights for all four men’s major tournaments, the five women’s majors, all key women’s tournaments, and now also the LIV Golf League and the Asian Tour. He stated: ‘The global schedule of LIV Golf and its unique team and individual competition format offer fans access to some of the biggest golf stars and fantastic venues. Our customers can look forward to innovatively produced golf events and many of the most exciting and best players in the world.’
The partnership starts on Friday, January 9, 2026, with the live broadcast of the qualifying event ‘LIV Golf Promotions 2026’ at Black Diamond Ranch in Florida, where an international field will compete for three coveted wildcard spots for the LIV Golf League season of 2026. Notable participants include German pros Dominic Foos, Max Kieffer, Max Rottluff, and Austrian Matthias Schwab. Sky Sport Golf will air the LIV Golf Promotions live daily from 4:00 PM to 9:00 PM.
With the LIV Golf League and the Asian Tour plus over 1,000 hours of live coverage per year, Sky Sport continues to offer an extensive golf program to its customers. Broadcasts of DP World Tour and PGA Tour tournaments will be available from January 15, 2026, on Magenta TV. Golf fans wishing to follow weekly live golf and major tournaments on their devices will need two subscriptions in the future.