In 2025, global icons like Murray, Alcaraz and Kelce swapped courts and stages for fairways and greens.
Some arrived with medals, others with millions of followers – but in 2025, they all showed up with golf clubs in hand. What initially looked like PR-driven appearances turned into genuine passion projects. From Andy Murray’s competitive drive to Jason Kelce’s Reddit swing analysis and LeBron James’ humble beginnings, golf became a new chapter for many. The sport found itself in the spotlight like never before.
Andy Murray: From Centre Court to the Old Course
Retirement doesn’t always mean stopping. Three-time Grand Slam champion Andy Murray wasted no time after ending his tennis career in Paris, heading straight to the golf course. A partnership with Callaway helped structure his journey: a fitting at the European Performance Centre, full gear, and a step-by-step approach to the game. Murray trained, analyzed, and refined his swing—capping it off with an eagle on the 18th at St Andrews’ Old Course. “Good for social media,” he joked.
First time playing the Old Course ✅
Eagle putt on 18 ✅Nice @TheHomeofGolf debut @andy_murray 🦅 pic.twitter.com/43ZSW75Vlu
— Callaway Golf Europe (@CallawayGolfEU) August 26, 2025
Alcaraz, Kelce & Co: New Faces on the Fairways
Another tennis star turned golfer in 2025 was Carlos Alcaraz. The young Spaniard and multiple Grand Slam winner joined Jon Rahm at the Open de España Pro-Am. With a 14 handicap and a humble demeanor, Alcaraz pushed his own trolley and looked more like a local club player than a global icon.
Watch out, @PGATOUR, @carlosalcaraz is coming ⛳️ pic.twitter.com/Zy6dI4tkSN