In 2025, stars like Murray, Alcaraz and Kelce took to the fairways—some for fun, others with serious sporting intent.
Some arrived with medals, others with millions of followers—but in 2025, they all showed up with golf clubs in hand. What initially looked like a string of PR-friendly photo ops soon turned into a genuine shift: Andy Murray brought competitive fire, Jason Kelce sought Reddit advice, and LeBron James marveled at the game’s complexity. Golf became a new beginning for many, adding a surprising chapter to the sport’s cultural narrative.
Andy Murray: From Centre Court to the Old Course
Retirement doesn’t always mean stopping. Three-time Grand Slam champion Andy Murray wasted no time swapping rackets for clubs after officially ending his tennis career in Paris. His partnership with Callaway gave structure to his new pursuit: a full fitting at the European Performance Centre, a complete set of gear, and a system to build his game step by step. Murray trained, analyzed, and refined his technique—then capped it all with an eagle on the 18th at St Andrews. “Great for social media,” he grinned.
First time playing the Old Course ✅
Eagle putt on 18 ✅Nice @TheHomeofGolf debut @andy_murray 🦅 pic.twitter.com/43ZSW75Vlu
— Callaway Golf Europe (@CallawayGolfEU) August 26, 2025
Carlos Alcaraz: Trading Forehands for Fairways
Another tennis star, Carlos Alcaraz, also found himself on the fairways more often in 2025. The young Spaniard and multiple Grand Slam winner played in the Open de España Pro-Am alongside Jon Rahm. With a 14 handicap and a humble attitude, Alcaraz pushed his own trolley and looked more like a local club player than a global icon.
Watch out, @PGATOUR, @carlosalcaraz is coming ⛳️