In 2025, global icons like Murray, Alcaraz, and Kelce took to the fairways, discovering golf as more than just a hobby.
Some arrived with medals, others with millions of followers—but in 2025, they all showed up with golf clubs in hand. What initially looked like PR stunts turned into genuine sporting journeys. From Andy Murray’s competitive drive to Jason Kelce’s Reddit swing critiques and LeBron James’ humble beginnings, golf became a new chapter for many. The sport found itself at the intersection of fairway and fame.
Andy Murray: From Centre Court to the Old Course
Retirement doesn’t always mean stopping. Three-time Grand Slam champion Andy Murray wasted no time swapping rackets for clubs after ending his tennis career in Paris. Partnering with Callaway, he underwent a full fitting at the European Performance Centre and began a structured golf journey. Training, analyzing, and refining his technique, Murray capped it off with an eagle on the 18th at St Andrews’ Old Course. “Good for social media,” he joked.
First time playing the Old Course ✅
Eagle putt on 18 ✅Nice @TheHomeofGolf debut @andy_murray 🦅 pic.twitter.com/43ZSW75Vlu
— Callaway Golf Europe (@CallawayGolfEU) August 26, 2025
Carlos Alcaraz and Jason Kelce: New Faces on the Fairway
Another tennis star, Carlos Alcaraz, also embraced golf in 2025. The young Spaniard and multiple Grand Slam winner played in the Open de España Pro-Am alongside Jon Rahm. With a 14 handicap and a down-to-earth demeanor, Alcaraz pushed his own trolley and looked more like a club regular than a global star.
Watch out, @PGATOUR, @carlosalcaraz is coming ⛳️ pic.twitter.com