In 2025, celebrities like Murray, Alcaraz and Kelce took to the fairways, bringing star power and fresh energy to golf.
Some arrived with medals, others with millions of followers – but in 2025, they all showed up with golf clubs in hand. What initially seemed like a string of PR stunts turned out to be genuine passion projects. From Andy Murray’s competitive drive to Jason Kelce’s Reddit swing critiques and LeBron James’ humble beginnings, golf became a new chapter for many. The sport found itself in the spotlight, bridging fairways and fame.
Andy Murray: From Centre Court to the Old Course
Retirement doesn’t always mean stopping. Three-time Grand Slam champion Andy Murray wasted no time swapping rackets for clubs after ending his tennis career in Paris. His partnership with Callaway gave structure to his golf journey – a full fitting at the European Performance Centre, new gear, and a system to develop his game. Murray trained diligently and even celebrated an eagle on the 18th at St Andrews’ Old Course. “Good for social media,” he joked.
First time playing the Old Course ✅
Eagle putt on 18 ✅Nice @TheHomeofGolf debut @andy_murray 🦅 pic.twitter.com/43ZSW75Vlu
— Callaway Golf Europe (@CallawayGolfEU) August 26, 2025
Carlos Alcaraz and Jason Kelce: New Swings, New Passions
Another tennis star, Carlos Alcaraz, also found joy on the fairways. The Spanish Grand Slam winner played in the Open de España Pro-Am alongside Jon Rahm. With a 14 handicap and a humble demeanor, Alcaraz pushed his own trolley and looked more like a local club member than a global icon.
Watch out, @PGATOUR, @carlosalcaraz is coming ⛳️ pic.twitter.com/Zy6dI